Agroberries

Growing the best berries goes hand in hand with growing responsibly. As we expand our global footprint, we stay rooted in sustainable practices that protect and enhance biodiversity across our farms. Here are just a few of the initiatives we’re proud to implement: Birdhouses placed throughout our fields to encourage nesting and natural pest control. Detailed records of native and protected species, especially trees, to ensure they are preserved and monitored. Pollinator-friendly habitats created across our growing operations to the essential role these species play in thriving ecosystems. By protecting biodiversity, we strengthen the resilience of our crops, our environment, and our communities. #WorldBeeDay #BiodiversityDay

We’re excited to kick off the blueberry season in our farms in Peru with a healthy, vibrant crop and excellent fruit quality on the horizon. This season marks a welcome return to more normal weather patterns, following the challenges of the El Niño cycle. Thanks to improved growing conditions and our team’s continued dedication, we’re seeing strong, flavourful berries that meet our high standards for quality and freshness. Here’s to a fruitful start in Peru!

From Agadir to America, our first shipment of Moroccan blueberries has landed. Together with our dedicated partners at Magopco, we launched a trial export from Morocco to the U.S., exploring new supply routes and expanding our seasonal reach. Now being packed and sold, this shipment marks a key step toward broadening our spring supply window for U.S. customers and reinforcing year-round availability of our berries. A special thanks to the Magopco team, whose dedication and efforts have been essential in making this trial a success.

Our recent visits across China, Thailand and Vietnam reaffirmed what we already know: the appetite for high-quality berries is rising fast across Asia. Yunnan alone is set to reach an impressive 300,000 tonnes of fresh blueberries next year. At the same time, Thailand and Vietnam are proving to be promising new frontiers, offering unique climates and increasing investment in agri-infrastructure. And in markets like Singapore, we’re seeing blueberries become a regular part of healthy, everyday diets - a clear sign of evolving consumer habits. As demand rises, so does our drive to deliver value. From large-scale operations to emerging markets, Agroberries is proud to the industry through superior genetics, market insight, and sustainable, year-round supply models.

We believe that exceptional quality and meaningful impact should grow from the same roots. We were honoured to recently welcome the Chilean Ambassador to Morocco to visit our Magopco state-of-the-art packhouse, to celebrate the strength of our partnership and shared commitment to innovation and sustainable agriculture. Magopco is the result of a forward-thinking partnership with local expert growers, Agrupamarca, combining global vision with regional expertise. "This project is based on a long-term vision, focused on sustainable growth, job creation, and the enhancement of local production," states Sara Mouhsine Carvajal, General Manager of Magopco. Strategically located next to our farms, the facility is designed to minimise harvest to packing time, preserving freshness and delivering the berry quality Agroberries is known for. More than a facility, Magopco is a commitment to the local community and a smart, sustainable future.

At Agroberries, water isn’t just a resource, it’s a key ingredient in producing the highest-quality berries. This #WorldWaterDay, we’re proud to share how we go beyond conventional farming to make sure every drop counts. From precision drip irrigation to HDPE-lined reservoirs that prevent leaks, smart soil moisture monitoring and even rainwater collection from rooftops, our approach to water is as meticulous as our approach to growing berries. And with LEAF (Linking Environment And Farming) and GLOBALG.A.P. c/o FoodPLUS GmbH SPRING certifications backing our efforts, sustainability isn’t just a goal, it’s how we grow.

Today, we're honouring the incredible women who shape Agroberries with their dedication, ion and innovation. From the fields to leadership, their impact drives us forward. us as we celebrate #InternationalWomensDay and explore the wisdom from the women behind our business below:

FRUIT LOGISTICA has officially wrapped up and what an incredible event it was! A big thank you to all our key clients, partners, and visitors who took the time to stop by our stand. It was a pleasure connecting, sharing insights, and discussing how Agroberries continue to bring a fresh, sustainable supply of berries to the market. Looking forward to growing our partnerships and seeing you all again in Berlin next year!

Hello from FRUIT LOGISTICA! We’re here at hall 3.2, stand B-50 with our extended berry family Agroberries Europe, Berry Fresh and BerryWorld! It’s already been a fantastic start with some great conversations, familiar faces, and exciting opportunities ahead. If you're here, stop by to connect with our team and explore what’s next for the berry industry.

Just one week to go! We’re counting down to FRUIT LOGISTICA in Berlin and can't wait to connect with you! This is your chance to meet with our team and explore how we’re driving innovation and excellence in the berry industry. 📍 Find us at the BerryWorld stand in Hall 3.2, Stand B-50 See you next week!