Netquest

🚨 Webinar Alert: Unlock the Power of AI in Market Research! From programming surveys to analyzing responses — discover how AI can supercharge your research with Flash Survey. Mireya Aranda Pino on May 27th at 17:30h (CET) and learn how to: Plan smarter studies Analyze results faster Get more reliable insights All within our DIY platform, Flash Survey! 🇪🇸 Webinar in Spanish Save your spot now 👉 (https://lnkd.in/ehrRSjtu) #MarketResearch #AIinResearch #FlashSurvey #Webinar #Encuestas #DIYResearch #Insights

🎯 Why Brands Can't Ignore Gaming Anymore Gaming isn’t just entertainment—it’s a thriving media ecosystem. Together with FLUZO, we analyzed insights from gamers in Spain and Mexico to understand how video games are reshaping the advertising landscape. We break it all down in our latest Use Case—essential reading for any marketer looking to innovate. Explore the full insights here: https://lnkd.in/gZRYuevJ #GamingIndustry #AdTech #DigitalInnovation #MarketingTrends #InGameAdvertising

➡️ ¿Cómo influye el etiquetado frontal en lo que compramos? Alejandra Belfiore, integrante del Observatorio Shopper de #SAIMO, comparte este video sobre un proyecto regional único: la unión de 5 asociaciones líderes en Lationamérica —SAIMO (Argentina), Asociación de Investigadores de Mercado y Opinión Pública AIM Chile, AMAI México, APEIM (Perú) y ACEI Colombia— para investigar el impacto real de la Ley de Etiquetado en Latinoamérica. Con el apoyo clave de Netquest 🙌-parte fundamental para llevar adelante este proyecto y a quienes agradecemos por sumarse y acompañarnos-, este estudio analiza cómo los consumidores responden a los octógonos negros y qué desafíos enfrentan las marcas, así como ayuda a entender el futuro de la alimentación, las decisiones de compra y la salud pública en la región. #EtiquetadoFrontal #InvestigaciónDeMercado #SaludPública

🎮 The Power of Gaming in Advertising Have you considered integrating video games into your marketing strategy? Together with FLUZO, we explored gamer behavior and opinions in Spain and Mexico to uncover how gaming can elevate your campaigns. What’s the real penetration of gaming across the population? How do gamers really feel about in-game advertising? Which brands should be tapping into gaming platforms? If you're looking to stay ahead in digital marketing, this is a must-read. 👉 Check out our latest Use Case: https://lnkd.in/gZRYuevJ #GamingMarketing #InGameAds #DigitalStrategy #AdvertisingInsights

Which brands achieved the widest reach with their campaigns in Spain? FLUZO’s latest ranking — created in collaboration with Netquest — has the answer. And here’s a look at the top 10! Access the full report for free here! https://lnkd.in/dw3WWR53 #CrossMedia #VideoAdvertising #AdTech #MediaMeasurement #FLUZO #Netquest #MarketingInsights

📊 Which video campaigns achieved the highest cross-media reach this quarter? FLUZO’s latest quarterly ranking — created in collaboration with Netquest — highlights the top-performing campaigns in Spain with the widest reach across screens, based on all +2-second impressions, regardless of device. With a total reach of over 96%, Lidl España leads the ranking, achieving the highest combined TV + Digital coverage (38%) among the top 20 campaigns. 📥 Read the full report with a detailed breakdown of the numbers here: (https://lnkd.in/dw3WWR53)

¡Hola, Barcelona! 👋🏼 We're very happy to share our attendance at this year's Insights + Analytics España's "La Fiesta de la Investigación," which will take place tomorrow after the Annual General Meeting. Enric C., Ricardo Torres, Oriol Barras Gómez, Laura Tió, and Laura Lecina will be there alongside our colleagues from Bilendi — ANGEL JAVIER N., David M., Alícia Orellana, and Esteban Perez Avila, who are also sponsoring the event. See you at Tech Barcelona – Terraza Pier01 (Plaza de Pau Vila 1, Barcelona)!

🧠 Our memory is far from perfect — and that matters in research. That’s why capturing a ist’s experience minutes after it happens is far more insightful than waiting days or weeks. Carlos Ochoa put this idea to the test with The WebdataOpp Project by RECSM UPF – Universitat Pompeu Fabra - Barcelona, focusing on online job search behavior. Curious about what we found? Check out the full Use Case here: https://lnkd.in/eJx9R_FR #Research #DataInsights #SurveyInnovation #WebdataOpp #RECSM #MomentBasedResearch #MarketResearch

Netquest for Academics! 🎓 We recently talked with Melanie Revilla, a professor and a researcher at Universitat Pompeu Fabra - Barcelona, who has been working with Netquest for 13 years for multiple studies. We explored key topics such as data quality, the value of both behavioral and declared data, and what has made Netquest a trusted partner over the years. Now, with our merger with Bilendi, that reliability is only strengthened — bringing together two companies with a strong legacy in the research industry. Check out the full interview here! https://lnkd.in/gFehQ2Da

We are now a Bilendi company! 👋🏼 As part of our integration, our clients can now reach a much bigger of over 4 million people all over 37 countries! 🌍 We'll also be able to offer new products, such as Niche Sampling and Niche Country. Stay tuned for more info! You can get our updated Books here https://lnkd.in/dn6VuMRJ