Senior Manager, SEO
Walker Sands
Buenos Aires, Provincia de Buenos Aires, Argentina
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Walker Sands is seeking a Senior SEO Manager to serve as a strategic leader and manager of our clients’ SEO, GEO and content marketing programs. The key focus areas of this role are applying strategic and big-picture thinking to provide value to medium to large clients.
Responsibilities:
- Proactively develop and lead search engine optimization (SEO) and generative engine optimization (GEO) strategies for multiple clients, working closely with both junior specialists and senior strategists
- Conduct and review keyword research as an input to clients' SEO programs
- Work internally and within clients’ external project management systems to complete tasks
- Work with manager to ensure both internal and external deadlines are being met, and that the team is aligned with both client and Walker Sands expectations
- Act as SEO lead and subject matter expert on client status calls
- Manage a small team of direct reports and interns - coach and delegate work to specialists and senior specialists and their professional growth and development
- Provide ideas for efficiencies and improved results based on program workflow as well as client goals and needs
- Provide regular reporting and recommendations to the and client lead based on program trends, competitor analysis, and program results
- Explain complex concepts and deliver strategic recommendations with the clients' business needs and all Walker Sands services in mind
- Articulate and explain SEO / GEO performance to various client stakeholders, from entry-level to C-suite.
- Lead and tailor strategy to client needs from onboarding and throughout the engagement
- Work, collaborate, and build strong relationships with a cross-functional agency team to the execution of SEO and integrated marketing programs
- Commitment to constant learning and experimentation, including staying up-to-date with trends in SEO / GEO and the broader marketing industry
- 3 to 7 years of full-time SEO experience, with demonstrated results preferred
- Google Analytics Certification preferred
- Ability to work collaboratively on a team
- Client-facing communication skills (written and verbal) on SEO and integrated digital marketing strategies, execution, and results
- Ability to craft client-ready communications that include thoughtful, clarifying questions when necessary
- Possess/develop a consultative mindset, proactively providing solutions and best practices to common problems and roadblocks
- Understand the uses and functionality of the platforms used by clients and be able to make proactive recommendations based on your clients' problems
- Strong knowledge and understanding of SEO and marketing-specific metrics
- Strong client-facing skills and experience
- Exceptional attention to detail
- Ability to manage multiple tasks across several clients with differing degrees of priority
- Ability to meet deadlines under pressure
- Ability to articulate SEO strategy at a high and granular level
- Meet all deadlines or communicate deadline adjustments as needed. Demonstrate responsibility over deadlines of staff
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Nivel de antigüedad
Intermedio -
Tipo de empleo
Jornada completa -
Función laboral
Marketing y Ventas -
Sectores
Servicios de marketing
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